Blog Posts: Data Management
Using Browser / Consumer Data
I am often asked about the collection and use of consumer data, the following is a brief guide only (this is not legal advice!).
Tags: data management, consent, data, email, engagement
What is your website for?
Many times I am asked by clients to refresh or update an existing website. The first question always has to be, what is your objective? What is your website for? Quite often I get blank looks in return and the response is, 'we just need a web presence'.
Tags: Building a website, redesigning a website, website content, website SEO